Nat Geo Wild & Julie Ferrier

How to generate buzz and visibility for a TV program and a good cause?

SOLUTION: Collaborate with the humourist Julie Ferrier to raise awareness on the
protection of nature and wild animals during the "Big Cat Week" on Nat
Geo Wild

DESCRIPTION: Celebrity Endorsement - 360° Communication - France & French-speaking territories
  • Dubbing of a 42 minutes documentary entitled "Lakeshore Killers"
  • Creation of funny short videos (3 to 5 minutes)
  • Video teasers
  • Important press coverage

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