TEX & Fashion designer Kenzo Takada

How to support the launch of the new identity of a major retailer's textile brand?

SOLUTION: Create a capsule collection in partnership with the Japanese fashion designer Kenzo Takada

DESCRIPTION: Capsule collection - 360° Communication - France
  • Creation of 3 collections (men, women and kids) by the talented stylist Kenzo Takada
  • Important PR coverage
  • Communication in store, on the internet, in magazines

  • TEX X KT TF1
  • Carrefour Tex by KT - spot TV
  • Making-of Tex by KT

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